implicity

Privacy Policy

Last updated: September 2026

Implicity is committed to protecting your privacy. This policy explains, clearly and concisely, what personal data we process, why, for how long, and how you can exercise your rights.

At a glance

QuestionShort answer
Who is responsible for your data?Implicity SAS, a French company, acting as data controller
What data?Identity and contact details, professional information, the content of your communications with us, browsing data
Why?To respond to your requests, inform you about our solutions, manage our contractual relationships, measure website audience and comply with our legal obligations
Health data?No health data is collected through this website
Cookies?Non-essential cookies are only placed with your consent, which you can change at any time
Your rights?Access, rectification, erasure, objection, restriction, portability, withdrawal of consent, instructions regarding your data after death
Who to contact?Our Data Protection Officer: dpo@implicity.com

Who are we?

Implicity SAS is the controller of your personal data within the meaning of the General Data Protection Regulation (GDPR) and the French Data Protection Act (loi Informatique et Libertés).

  • Data controller: Implicity SAS, a French simplified joint-stock company (société par actions simplifiée) with share capital of €343,227.10, whose registered office is at 15 rue des Halles, 75001 Paris, France, registered with the Paris Trade and Companies Register under SIREN number 820 529 089.
  • Group: Implicity SAS (France) and its subsidiary Implicity, Inc. (United States).
  • Data Protection Officer (DPO): can be contacted at dpo@implicity.com.
  • UK representative: Prighter, who can be contacted via prighter.com/q/19160226698.

Implicity is certified as a Health Data Host (HDS) and ISO/IEC 27001.

What does this policy cover?

This policy applies when you:

  • visit our website implicity.com;
  • contact us by email, telephone or through a form;
  • visit our premises or attend our events;
  • interact with us as a customer, partner, supplier or service provider;
  • and, more generally, communicate with us.

It does not cover patient data processed within our remote monitoring solutions.

What data, for what purpose and for how long?

We only collect the data necessary for each purpose. It comes from three sources:

  • you, when you contact us, fill in a form, subscribe to our communications or talk with us at an event;
  • third-party sources: professional networks (for example LinkedIn), public sources, business partners, event organisers;
  • your browsing on the website, through cookies and similar technologies, with your consent where required.
PurposeData concernedLegal basisRetention period
Responding to your requests (contact, demo, quote)Name, email, telephone, postal address, institution, profession, content of your messagePre-contractual steps taken at your request, or legitimate interestTime needed to handle the request, then 3 years after the last contact
Keeping you informed about our solutions, events and newsIdentity, professional contact details, profession, specialty, institution, public information from professional networksLegitimate interest for professionals contacted in connection with their professional activity; consent in all other cases3 years after your last contact with us
Managing our relationship with customers, partners, suppliers and service providersIdentity, contact details, job title, contractual and billing dataPerformance of a contractTerm of the contract + 5 years; accounting records: 10 years
Welcoming visitors and event attendeesIdentity, organisation, contact detailsLegitimate interestDuration of the event + 3 months
Measuring audience and improving the websiteAnonymised IP address, browser and device information, pages viewedConsentTrackers: 24 months maximum; audience data: 25 months maximum
Complying with our legal obligations, handling disputes and defending our rightsAny relevant data among the aboveLegal obligation; legitimate interestApplicable statutory limitation periods

After these periods, your data is deleted or anonymised.

Cookies and other trackers

Cookies that are not essential to the operation of the website are only placed with your consent. On your first visit, a banner lets you accept, refuse or customize cookies, as easily one way as the other. You can change your choices at any time via the link at the bottom of the page or in your browser settings.

Strictly necessary cookies (exempt from consent)

ServicePurposeCategory (banner)Controller / third partyCookies and retention
Amazon AWSCloud infrastructureFunctional cookiesAWSAWSALB / AWSALBCORS (load balancing): 7 days by default
StripeWebsite security and stabilityFunctional cookiesStripe__stripe_mid (device identifier, anti-fraud): 1 year; __stripe_sid (payment session): 30 minutes
Google FontsFile hosting (fonts)Functional cookiesGoogleNo persistent cookie; session cookies deleted when the browser closes
CDN GoogleStatic content deliveryFunctional cookies——
CloudFrontContent delivery networkFunctional cookiesAWS—
Font AwesomeIcon libraryFunctional cookiesFont Awesomefontawesome (session, strictly necessary): deleted when the browser closes; fa_cookie_settings (consent memory): 1 year
Google Tag ManagerMarketing tag managementFunctional cookiesGoogle—
CloudflareCDN and network protectionFunctional cookiesCloudflare__cf_bm: 30 minutes; _cfuvid: session; cf_clearance: 1 year; __cflb: up to 24 hours; __cfruid: session; cf_ob_info / cf_use_ob: 30 seconds

Cookies subject to your consent

Audience measurement outside the exemption

ServicePurposeCategory (banner)Controller / third partyCookies and retention
MatomoMeasure website audienceAudience Measurement & AnalyticsMatomo_pk_id (visitor identifier): up to 13 months; _pk_ses / _pk_cvar (session): 30 minutes; _pk_ref (referrer): 6 months
Google Analytics 4Measure audienceAudience Measurement & AnalyticsGoogle_ga cookie: 2 years by default. Server-side retention, separate and configurable in GA4: event data 2 months by default, user data 14 months by default
DoubleClickDisplay advertising on the Google networkAudience Measurement & AnalyticsGoogleIDE (advertising, personalisation): 13 months in the EEA, 24 months outside Europe; DSID (cross-device association, if signed in): up to 24 months; test_cookie (technical check): about 15 minutes
Google Advertising ProductsMeasure Google campaign performanceAudience Measurement & AnalyticsGoogleSession cookies: deleted when the browser closes; measurement/effectiveness cookies (e.g. _gcl_au): about 3 months; ad personalisation and display cookies: up to 13 months

Targeted or personalised advertising

ServicePurposeCategory (banner)Controller / third partyCookies and retention
Google (ad personalisation)Personalise the advertising experienceAudience Measurement & AnalyticsGoogleIDE and id: 13 months in the EEA, 24 months outside Europe; NID: 6 months after last use
Google (advertising user data)Share activity data for advertising purposesAudience Measurement & AnalyticsGoogleAEC: 6 months; advertising server logs: anonymised or deleted after 18 months; Google Signals data / signed-in users (Analytics): 26 months maximum by default
YouTube (personalised ads)Embedded videos hosted on YouTubeTargeted AdvertisingGoogle / YouTubeSession cookies: deleted when the browser closes; NID / __Secure-YNID (functionality, analytics): 6 months after last use; __Secure-ENID / __Secure-YENID (persistent audience measurement): up to 13 months

Social networks

ServicePurposeCategory (banner)Controller / third partyCookies and retention
LinkedInIdentify visitors coming from LinkedInSocial networkLinkedInlang, uh, sdsc (session): deleted when the browser closes; lidc (short-term functionality): 24 hours; li_gc / li_mc (consent preferences): 6 months; bcookie / li_rm (browsing, sign-in): 1 year

Other

ServicePurposeCategory (banner)Controller / third partyCookies and retention
CalendlyAppointment booking pluginOtherCalendlyVaries by tracker: anti-bot cookie (e.g. __cf_bm, via Cloudflare) about 1 day; other anonymous identifiers up to 1 year
Google reCAPTCHASecure contact formsOtherGoogle_GRECAPTCHA (anti-bot analysis): about 6 months; rc::a and rc::f (ongoing traffic assessment): no expiry (persistent); rc::c and rc::b: session only
BrevoEmail and marketing automationOtherBrevo_brevo_id (visitor identification): 13 months; _brevo_ses (session tracking): session only; affiliate programme cookie: 90 days

For all of these cookies, you can withdraw your consent at any time through the cookie management banner. Some of these services are provided by companies located outside the European Union.

Who can access your data?

Your data is only accessible to those who need it, and is never sold.

  • Authorised Implicity staff, within the limits of their duties.
  • Our subsidiary Implicity, Inc., where your request concerns the US market.
  • Our service providers (hosting, systems administration, customer relationship management, emailing and appointment booking tools, accounting). They act on our instructions, under a contract that requires them to provide confidentiality and security guarantees in accordance with Article 28 of the GDPR.
  • Public authorities, only where required by law.

Is your data transferred outside the European Union?

Your personal data may be stored and processed by Implicity in France and in the European Union. It may also be transferred outside the European Union, in particular to the United States, to our subsidiary Implicity, Inc. or to certain third-party service providers we use. In such cases, we have put appropriate safeguards in place to ensure the protection of your personal data. These transfers do not involve personal health data.

How do we protect your data?

Security is at the heart of our organisation, as demonstrated by our ISO/IEC 27001 and Health Data Host (HDS) certifications.

We apply technical and organisational measures appropriate to the sensitivity of the data and to the state of the art, in order to prevent any loss, misuse, alteration or unauthorised access: strict access rights management, encryption, logging, staff awareness training and regular assessment of our service providers.

What are your rights?

You have the following rights over your data, under the conditions set out by applicable law:

RightWhat it allows you to do
AccessFind out whether we process your data and obtain a copy of it
RectificationCorrect inaccurate or incomplete data
ErasureRequest the deletion of your data
ObjectionObject to processing based on our legitimate interest, and object at any time to direct marketing
RestrictionTemporarily suspend the use of your data
PortabilityReceive the data you have provided to us in a machine-readable format
Withdrawal of consentWithdraw your consent at any time, without affecting the lawfulness of prior processing
Instructions after deathSet out what should happen to your data after your death (a right provided under French law)

How to exercise them? Write to our DPO at dpo@implicity.com or to the postal address of our registered office, for the attention of the DPO. We will respond within one month, which may be extended by two months for complex requests. We may ask you for proof of identity if we have reasonable doubts.

In the United Kingdom, you can also exercise your rights through our representative Prighter: prighter.com/q/19160226698.

Complaints and changes to this policy

If, after contacting us, you believe that your rights have not been respected, you can lodge a complaint with the CNIL, the French data protection authority (3 place de Fontenoy, TSA 80715, 75334 Paris Cedex 07 — cnil.fr), or with the data protection authority of your country.

We review this policy regularly to reflect changes in law, regulation and our services. Any new version is published on this page with its update date; in the event of a significant change, we will inform you by appropriate means.